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First Aid Training Franchises
Segmented by class type; tracking tied every registration to ad spend, maximizing ROI.
Conv. value
153K
Avg. CPC
$0.80
Actual ROAS
510.80%
Cost
$30K
Key Results
Class Type Segmentation
Created separate campaigns for CPR, First Aid, BLS, and specialized training courses. Each segment targeted specific searcher intent and professional requirements.
Conversion Tracking
Implemented comprehensive tracking that tied every registration directly to ad spend, enabling precise ROI measurement across all franchise locations.
Performance Impact
Generated $153,000 in conversion value with a 5.1x ROI multiplier. Extremely efficient $0.80 average CPC delivered high-quality registrations at scale.
See the industry playbook
This is the industry-specific system we use to reduce demand loss and turn search demand into booked opportunities.
View the First Aid Training playbook