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HVAC Technician
Weather-triggered bidding and emergency campaigns raised ROI 20.4×.
Conv. value
33.2K
Avg. CPC
$4.89
Actual ROAS
2,041.07%
Cost
$1.63K
Key Results
Weather-Triggered Bidding
Implemented automated bid adjustments based on local weather conditions. Increased bids during extreme heat/cold when HVAC emergency demand spikes.
Emergency Campaign Strategy
Created dedicated emergency campaigns for AC breakdowns and furnace failures. Captured high-value customers who needed immediate service during peak seasons.
Performance Impact
Generated $33,200 in conversion value with an exceptional 20.4x ROI multiplier. Strategic timing and emergency focus maximized return on every dollar spent.
See the industry playbook
This is the industry-specific system we use to reduce demand loss and turn search demand into booked opportunities.
View the HVAC playbook